by Billy Epperhart | Mar 1, 2015 | Kingdom Impact, Personal Growth
Social impact starts with you and me. It’s about individuals acting healthy and kind, and how that effect, when replicated thousands of times over, snowballs into a kind generation. Society is impacted for the better. And because it starts with us, it’s...
by Billy Epperhart | Feb 23, 2015 | Business Blogs
Over the last two weeks, we have defined and found our value propositions and customer segments. Now it’s time to talk about how and where we’re delivering that value to those customers. The vehicle of delivering service to your customer is called a...
by Billy Epperhart | Feb 22, 2015 | Personal Growth
“The actions you take must be harmonious with the outcome you desire.” I found this sentence underlined in someone else’s copy of my book “Correct Change Required,” the other day and was struck again by the importance of that concept. Seeking change for the better is...
by Billy Epperhart | Feb 17, 2015 | Real Estate
Last week, I started talking about the loan process in real estate. The loan process can be agonizing, especially if it’s your first time going about real estate investing. And sometimes, things don’t go over smoothly. What should have been a smooth...
by Billy Epperhart | Feb 16, 2015 | Business Blogs
Last week we developed our value propositions for our business model. The next step is defining your customer segments. Your value proposition should be tailored to your customer segment(s). The biggest failure in marketing is trying to please everybody all the time....