Good investors come in all shapes and sizes, but they all have one thing in common–they know how to put their money in the most valuable places to get a maximum return. As Christian investors and wealth builders, you have unique eyes to see value through a Kingdom lens. That means that in addition to profit, you have purpose in mind.
Here is another way to think about it–people invest their best resources in the areas they consider as the most valuable. So, if you want to know what you really value, take a look at where your time, talent, and treasure are going. If your investments aren’t aligned with your values, it may be time for a radical realignment.
There are three areas you should always be investing in, regardless of how much or how little money you have: yourself, others, and your beliefs. These are foundational, legacy investments. Not only do they bring personal growth and prosperity–they’ll create exponential and eternal impact as well.
3 Things Every Christian Investor Should Prioritize
1. Invest in Yourself
The first and most essential investment you can make is in yourself. Proverbs 4:7 says, “Wisdom is the principal thing; therefore get wisdom: and with all thy getting get understanding.” It’s not enough to consider ideas in your head. You have to apply knowledge to gain understanding.
To invest in yourself is to recognize your God-given value and commit to stewarding it well. That could mean reading a book, taking a course, finding a mentor, or simply reflecting on what you’re learning daily. Small, consistent deposits compound into wisdom, character, and competence over time. (Here are 10 ways to invest in yourself if you need some inspiration.)
The goal is to develop the disciplines and habits of a lifelong learner. Here’s why this is so important to building wealth: if you want to have an above-average income, you must become an above-average person. It’s not about chasing the right opportunity—it’s about becoming the kind of person who creates and sustains opportunity.
I always encourage people to invest in themselves more than they do in their jobs (and I oversee almost a thousand employees!) We get paid for our value, not our time.
For example, your company pays your salary because you hold a valuable position in the company, not because you show up from eight to five. Your time might be a part of that value, but it’s not the whole part. Think about it: If you showed up from eight to five and did nothing, would you keep your job?
The Bible makes it clear–wisdom is more valuable than riches (cite). But when you get wisdom, you get riches too! In regards to wisdom, Proverbs 8:18-21 says, “I have riches and honor, as well as enduring wealth and justice. My gifts are better than gold, even the purest gold, my wages better than sterling silver! I walk in righteousness, in paths of justice. Those who love me inherit wealth. I will fill their treasuries.” To invest in wisdom is to invest in an abundant future.

2. Invest in Others
When you know your own value, you’re empowered to recognize and elevate the value in others. People are one of the most undervalued (and therefore most valuable) assets on earth. Jesus outlined that investing in other people is one of the best ways to steward our money.
Luke 16:9 says, “Use your worldly resources to benefit others and make friends. Then, when your possessions are gone, they will welcome you into an eternal home.”
The favor of God is attracted to honor. When you generously give your time, energy, and money to others, God takes notice, and He multiplies it. This is especially relevant for entrepreneurs and leaders. Whether you’re hiring, mentoring, or building partnerships, investing in people is what turns good ideas into great impact. One conversation, one act of encouragement, one open door could change someone’s life.
Galatians 6:3 reminds us, “If you think you are too important to help someone, you are only fooling yourself. You are not that important.” Generosity is never wasted. It’s a seed that always grows.
3. Invest in Your Beliefs
Lastly, your investment strategy should reflect your deepest convictions. That includes your time, your priorities, and your money.
Galatians 6:7 puts it plainly: “Don’t be misled—you cannot mock the justice of God. You will always harvest what you plant.”
Ask yourself:
- Are your decisions rooted in intimacy with God?
- Does your calendar reflect your commitment to your family?
- Is your work advancing Kingdom purposes or just padding your bank account?
The easiest way to know if you’re investing in your beliefs is to examine the fruit of your life. If you like what you see, keep going. But if there’s something growing that you don’t want, it’s time to uproot it.
There are practical financial ways to invest in your beliefs as well:
Biblically Responsible Investing (BRI): Focus on investments that reflect your faith by
avoiding companies that contradict biblical principles. This includes businesses involved
in abortion, human trafficking, LGBTQ activism, and media censorship. The goal is to
honor God through conscientious financial stewardship. One of the best, most efficient
ways to find these investments is to work with a Christian financial planner.
Pro-Values Investing: Support companies that actively promote religious freedom, pro-
life initiatives, and biblical family values. These investments align with Christ-centered
principles and contribute to societal good by endorsing moral and ethical practices.
Kingdom Social Impact Investing: Use your resources to advance philanthropy and
global financial initiatives that spread the gospel. These transformational investments
empower communities, uplift the marginalized, and extend Christ’s teachings across the
globe. For example, Tricord Global implements Kingdom impact investing by empowering entrepreneurs and sustainably transforming communities through microfinance lending.
This is just a brief overview–work with a Christian financial planner like WealthBuilders Investments to open a brokerage account and discuss other options for how your investments can make a difference.
God’s economy is exponential. When you invest in yourself, others, and your beliefs, the return on investment isn’t just measured in dollars, it’s measured in transformation, legacy, and eternal impact. We created The Kingdom Wealth Builders Devotional to help you dive deeper into God’s heart for your finances. Fill out the form below to get your free copy today.