by Billy Epperhart | Nov 20, 2019 | Business Blogs, Entrepreneurship & The Business Model Canvas
As humans, we often set unattainable goals. We long to see our dreams prosper, yet we sometimes get caught up in our daydreams and end up lacking the one key factor to success – a plan of action. Being over-optimistic about your future goals isn’t a...
by Billy Epperhart | Nov 18, 2019 | Business Blogs
In business, a niche is a specialized area that allows entrepreneurs to differentiate themselves from everyone else in the market. I have talked about the blue ocean strategy before, which is a similar idea. A niche is important because it attracts the right customers...
by Billy Epperhart | Nov 13, 2019 | Personal Growth
Life is full of highs and lows, triumphs and failures, and monumental changes. With life speeding ahead as fast as a jet plane, sometimes we don’t see adversity coming. It hits us at full speed, sometimes debilitating us and leaving us with lingering doubt and...
by Billy Epperhart | Nov 11, 2019 | Business Blogs, Entrepreneurship & The Business Model Canvas
I have started many businesses over the years, and marketing has changed drastically. I remember my first business was a carpet cleaning business. This was before industrial carpet cleaners were common in hardware stores, which was my value proposition. I had...
by Billy Epperhart | Nov 6, 2019 | Business Blogs
Innovation grows business. That’s why today I want to share with you a few tech innovations that small businesses can use to improve their efficiency and profitability. A popular idiom says, “the best way to predict the future is to create it.” As...
by Billy Epperhart | Nov 4, 2019 | Business Blogs, Entrepreneurship & The Business Model Canvas
One of the most common setbacks entrepreneurs and business owners face is burnout. No matter how efficient you are, or how much you love what you do, you will get overwhelmed at some point. It can be hard to talk about, and even harder to get out of. That is why today...
by Billy Epperhart | Oct 30, 2019 | Business Blogs, Entrepreneurship & The Business Model Canvas
I know you’re probably asking yourself, what on earth is a SWOT analysis and how can I benefit from it? Or perhaps you’re familiar with the acronym and you’ve already used this tool to build your own personalized business strategy. Whether...
by Billy Epperhart | Oct 28, 2019 | Business Blogs, Personal Growth
Today is the final post in my three part series on the enneagram personalities in business. If you haven’t yet, be sure to read the first and second parts. As I explained in my other posts, I believe that personality tests can be a useful tool in examining and...
by Billy Epperhart | Oct 23, 2019 | Business Blogs, Entrepreneurship & The Business Model Canvas
With the end of the year in sight, I feel like we’ve turned a corner and a new chapter is upon us. It’s safe to say that these last few months have been filled with abounding blessings and achieved goals. However, I know the pain of trying and failing. I...
